Let’s be real — house-hunting in Ghana can feel like a full-time job. You dress up, pay transport, maybe even take a day off work, only to be shown a room that looks nothing like what you described. Sound familiar?
Whether you’re renting or buying, many Ghanaians are tired of wasting time and money on agents who don’t listen, don’t care, or are only chasing their next commission. But you don’t have to keep falling into the same trap. With a bit of strategy, some assertiveness, and local wisdom, you can regain control of the process.
Let’s explore how to stop agents from wasting your time — Ghana style.
- Not Every “Agent” Is Legit
In Ghana, anyone can become a real estate “agent” overnight. Some are well-connected professionals, others are just middlemen trying their luck. Before you take anyone seriously:
- Ask who they work with
- Request references from people they’ve helped
- Trust your gut — if something feels off, it probably is
Lesson: A bunch of keys and nice talk isn’t proof of credibility.
- Be Clear — But Also Be Realistic
Yes, you deserve your dream home, but your budget has to match reality. Agents often show off-target properties because the client’s expectations don’t align with the market.
So, be specific, but grounded:
- List the areas you’re genuinely open to
- Be upfront about your budget and flexibility
- Mention non-negotiables (e.g. number of rooms, security, water availability)
A practical list helps agents filter better — and shows them you’re serious.
- Tap Into Your Ghanaian Network
One of Ghana’s strengths is community. Whether it’s your church, mosque, workplace group chat, or old school mates, use your network. Ask:
- Who recently moved?
- Which agent helped them?
- Does anyone know a landlord directly?
Many solid rentals or sales never even get advertised — they’re snapped up through word of mouth. In Ghana, “who you know” still works wonders.
- Understand the Landlord Mindset
Sometimes the agent isn’t even the main issue — the landlord is. Here’s what to watch out for:
- Some demand 1 or 2 years’ rent in advance
- Others won’t show a property because “the current tenant hasn’t moved”
- Some increase prices last minute, hoping you’re too tired to walk away
Be firm. Ask for receipts. Don’t part with money without documentation or seeing the property yourself.
- Use Technology — But Be Smart About It
If you see property photos or listings online or on WhatsApp, verify before you move. Many “agents” repost properties that no longer exist, just to get your attention.
What you can do instead:
- Ask for updated pictures or a video walkthrough
- Request the general location to see if it aligns with your needs
- Confirm that the property is still available before heading out
A simple call or video can save you hours on the road.
- Consider Getting Help
If you’re:
- Abroad
- Busy with work or family
- Or not confident dealing with agents…
…you might want to hire someone — a trusted relative, property consultant (KEYSTONE), or even a lawyer — to help you vet listings, attend viewings, and check documents. It may cost a little upfront, but it saves you from bigger losses or frustration later.
- Stick to a Viewing Schedule
Set clear boundaries with agents:
- Tell them what times/days you’re available
- Let them know you’ll only view properties that match your checklist
- Don’t let them drag you across town to places that “just came in”
It’s your time, your money — you have every right to structure the process.
- Don’t Be Afraid to Say “No”
In Ghana, people often avoid confrontation. But when it comes to finding a home, being too polite can cost you.
- If the agent isn’t delivering, say so
- If the property doesn’t match what was promised, walk away
- If you feel pressured or unsure, take a step back
There are plenty of agents out there. The right one will respect your time and your terms.
Conclusion: You Deserve Better
The property search in Ghana shouldn’t drain you. Whether you’re renting your first apartment or buying your family’s forever home, your time, money, and peace of mind matter.
By being proactive, realistic, and firm — and using your community and common sense — you can avoid the time-wasters and find a space that truly works for you.
